Challange
Market the Mandela exhibit by captivating audiences to delve into NelsonMandela's life journey, achievements, and cultural significance.
Solution
Launch a social media campaign highlighting key moments of Mr. Mandela’s life, accompanied by a curated Spotify playlist featuring history, facts, and film clips to explore his legacy.
Result
Significantly boosted exhibit ticket sales and attendance, downloads, and engagement across the US run.
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