Challange
Introduce Gamblit Gaming machines to avid casino patrons with a campaign that engages users, redefines traditional gaming perceptions, and reshapes the Vegas gaming scene.
Solution
Launch a signature social media campaign to engage gamers highlighting Gamblit Zombie gaming experience. Partner with major hotel with a fountain takeover projecting the Gamblit brand. Launch a social media and geo-targeted campaign introducing the brand to a wider audience.
Result
Effectively drove substantial player engagement and interest where machines were located.
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