Challange
Crafting impactful campaigns for ‘CrisisIntervention’, ‘Suicide Prevention’, and ‘Trevor Lifeline’ programs that raise awareness and deliver results.
Solution
Feature prominent LGBTQ+ figures past and present, their stories, and impact on the community through their activism during history month. Create a company wide standards guide for the 'Trevor Lifeline' Rescue initiative that support LGBTQ+ youth in crisis. Place ad campaigns in high-profile locations to raise awareness to a boarder audience.
Result
Successfully engaged the target audience with high engagement. The 'TrevorLifeline' Rescue initiative set standard for interaction and support of LGBTQ+ youth worldwide.
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